Launch of Impressions at PFDC

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The event launch was attended by city’s fashionistas and high profile celebrities including Aisha, Imran, Amna Zubari, Amber, Crrop, Shaid Luqman, Daniyal, Xille, Shoaeb and Anny, Dr. Shahida, Rabia, Farina, Jawad, Faiza, Fatima, Haider, Amna Kardar, Hassan, Shiza, Zeenia, Zarlish, Khuban, Rima, Kuki, Miraj, Madiha Qaiser, Maliha, Mohsin, Maham, Fawad, Natty, Saira Omer Faroq, Nishat, Aamir Mazhar, Rana Noman, Omer, Khawar Riaz and many more.

Urooj design ideology for this limited edition collection was modest; wearable, reasonable fashion, bang on trend with a focus on good quality fabrics and unique designs. 

Urooj’s intention is to guide new and young entrepreneurs like her to gauge the retail environment, and an opportunity providing and to consumers to touch and feel a brand that has its dominant footprint. Urooj presented luxury pret rack under the name of impressions at pfdc in mall 1 gulberg Lahore. 

The event was organized and managed by savvy pr & events.

Urooj has launched her luxury pret rack under the name of impressions at PFDC in Mall 1 Gulberg Lahore.

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