Launch of Genero Flagship Store by Damas

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Taimoor Chaudhry of Damas has launched Genero Italy, an independent flagship store at Y Block Market, Main Boulevard, DHA, Lahore to exhibit latest international jewellery designs and a wide variety of jewellery lines from all across the globe.

The launch of Genero Italy Flagship Store by Damas was an exclusive evening of glitter and glam having fashion showcase of exquisite jewellery adorned by top Pakistani models and also live jazz music by Rachel Viccaji.

Genero is a project of Damas investments which came into being by collective efforts of entire Damas team- the C.E.O Col Zahid, director Ruby Zahid and General Manager of Damas (Pakistan) Mr. Taimoor Choudhry. They also joined the launching event of Genero Flagship Store by Damas where fashion divas Nooray Bhatti, Cybil, Mehreen Syed, Ayyan, Nadia Ali, Amna Babar, and Natasha Hussain elegantly presented magnificent jewellery pieces and latest cuts wearing enchanting black outfits.

A big crowd of socialites, fashionistas and elites of Lahore also splashed in at the launch of Genero by Damas which included Ahmad Farooq, Zahra Bhatti, Ali & Onaza, Alina Raza, Anoushey Asad, Asifa & Nabeel, Maheen Kardar Ali, Imtisal Zafar, Hamza Tarrar, HSY, Fia Ali, Amna Kardar Ali, and the gorgeous Iman Ali.

The Interior of the Genero flagship store is done by Hamza Tarrar of Casa Hamza and the launching event was managed by J&S.

Taimoor Chaudhry of Damas has launched Genero Italy, an independent flagship store at Y Block Market, Main Boulevard, DHA, Lahore to exhibit latest international jewellery designs

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