Pantene Bridal Couture is conducted twice a year. This year this mega event held in Karachi, then later in Lahore on 9 to 11 May 2014. More then 20+ top fashion designer from Pakistan showcased their bridal dresses. Audience has witnessed top-tier male and female model on a ramp.
Day 1, Sana Abbas’s “Masakali” collection enticed the audiences with her flirty silhouettes and long feminine flares. The designers used pure fabrics including chiffons, hand-woven silks, jamawar and net in a striking palette she infused conventional crafts such as mukesh, zardozi, resham and delicate embroideries in them, making it the perfect line for the modern eastern bride.
The show was produced by the in-house team of HUM Network, choreographed by the designer and choreographer extraordinaire HSY. The make-up and styling was done by Saba Ansari and her team at Sabs.
The event is powered by Telenor, its radio partner is FM106.2, and food partner BURGER KING and fragrance partner is Junaid Jamshed J. PBCW is refreshed by Diet PEPSI. Faisal Farooqui and his team at Dragonfly along with in-house photographers Ahsan Qureshy and Haris Usmani are engaged for all official photography of the event. The PR of the event is being handled by the PR department of HUM Network Ltd and Xenith PR.
Day 1 at Pantene Bridal Couture week featured Sana Abbasâ€™ â€œMasakaliâ€ collection with flirty silhouettes that were sleek and feminine.