The pioneering Pakistan Fashion Design Council and L’Oréal Paris, the world’s leading beauty brand, presented Day-2 of the third consecutive PFDC L’Oréal Paris Bridal Week 2013.
The collection highlighted the era right after partition, inspired and retrieved from inherited routes and sovereignty, highlighting the timeworn ancestral possessions and assets restored in timeless creations. ‘Jaageer’ was an antiquity of the riches and goods, with ethereal techniques and melodic cuts representing the finesse and feel of royalty.
The collection featured a stirring palette with serene and electrifying hues, fabrics that poured prowess like an empress, aptly demonstrative of the colours of the sub-continent. ‘Jaageer’ featured heirloom pieces, where each piece dug in to the provenance and history of the Thakurain’s and the Rathor’s. The collection showcased both women’s wear and menswear ensembles. Acclaimed actress Humaima Malick was the showstopper for Ali Xeeshan’s fashion presentation.
Make-up for Day-2 of PFDC L’Oréal Paris Bridal Week 2013 was done by the creative team at Maram & Aabroo, hair styling by TONI&GUY – Lahore with male models styled by Khawar Riaz and photography by Faisal Farooqui and his team at Dragonfly.
The finale of Day-2 was presented by the Ali Xeeshan Theater Studio who showcased â€˜Jaageer - Royal Deluxe Bridal â€˜13â€™, at PFDC Lâ€™OrÃ©al Paris Bridal Week 2013, marking the labelâ€™s third participation at this platform.