Karachi – Production 021 and S&S Event Designers organized The Wedding Affair Pakistan 2014, a one-stop solution expo for the upcoming wedding season, which was held from April 19 to 20, 2014 at The Palm, Clifton Karachi.
The Wedding Affair Pakistan is a forum for delivering unique and innovative ideas for your wedding and for businesses to market their products and service. With their immense services they are aiming to be Pakistan’s biggest bridal expo. Customers can gain huge market value as they shall not only be able to save considerable time in planning their wedding festivities, but also they will witness a whole new platform for wedding related products and services all together in one place. This platform allowed them to create their ultimate extravagant experience for their wedding day; it is undoubtedly the best way to shop, plan, and sample or simply gathering information or insight.
The organizers had associated themselves with the best to make this event incredibly deserving for its exhibitors and visitors; Tehmina Khaled’s Take II Client Management was handling the PR and Media, advertising was by Sell out Magazine, CityFM89 was the radio partner and Karachisnob.com was to be the online partner of the event.
The Wedding Affair Pakistan displayed a wide variety of products and service providers consisting of bridal apparel, accessories, footwear , beauty and grooming services, wedding planners, photography, decorators, and caterers etc. from which the customers were able to select and make a comparison according to their diverse tastes and preferences. The exhibition featured the following brands but was not limited to:
Arrijaal, Arsalan Ahmed, Ghunghat, Irum & Komal, Mifrah, Mona Humayun, SY by Sidra Younus, Umsha by Uzma Babar, Vasim Asghar, Wardrobe by Shamsi, Designers & Fashion Forum comprising of Amb’s Secret, High street, Madiha Gohar, Mariam Bukhari, Muzna’s Malboosat, Naima Akram, Shaista Barry, Zubia Motiwalla. Other exhibitors also include Art of Linen, Blue Fish (Bose), Design & Depth, Habitt, Lifestyle, Venus Beauty Salon ‘N Spa by Dr. Sima Jilani, Anzu Wrappings, Funkaar, Vanilla – The Card Factory, Ash L’amour, Designers by Imran Adil, Jewels Décor, Girly.pk, Juwelen, Midas, Petit Tresor Jewels, Selections, Singhar, Sulafah’s Fashion Store, The Legend, Perfect Match, Umair Bin Nisar Photography and Dimensions Event Management.
With the huge success of Eid Bazaar in 2013, the organizers have come up with the idea of Wedding Affair Pakistan as a marketing initiative developed to empower the local wedding industry in Karachi. Commenting on the event, the organizers said that ‘The Wedding Affair strives to bring value to both the exhibitor and the visitor by remaining creative with the attractions at the show and with the extensive marketing communications. We wish to make ‘The Wedding Affair Pakistan’ the largest Wedding Expo to be held every year’.
Karachi launched the first ever wedding affair expo 2014 in Pakistan with a huge variety of designers, photographers and wedding planners. It was an unforgettable event!