Lahore’s entertainment scene is engulfed with an onslaught of parties and launches; this is a season to open up and be acknowledged. No excuse to be bored if you were at the premier of Twilight-Breaking Dawn 2, managed by Bilal Mukhtar Events and presented by Diet Pepsi. The entire place was decked up with white lilies for that soulful, dreamy feel. A waterfall that glided through transparent mirrors was adding depth to the whole drama; this was made even more enchanting with candles releasing sensuous haze that triggers soothing affects on mind. A set up of rockery and bare twigs with crushed leaves scattered on the floor that had the people in awe if they were actually at the premier or in a movie setting.
It’s not just an everyday Hollywood movie; Twilight Saga has been successful in keeping the audiences interest alive for the past four years. The anticipation of the film was immense because of its popularity amongst the youth and its high profile cast. Written by Stephanie Meyer; the idea of were-wolf and vampires caught on initially from the Twilight books and then the movie sequels.
Diet Pepsi played their cards well in bringing this movie to town. ‘We are pleased to announce that such type of endeavors will continue till we are able to encourage maximum participation from the public by creating an awesome cinema experience for them,’ Adnan Abbaasi, National Accounts Manager of Pepsi Co assured. To help Diet Pepsi’s vision into reality were the efforts of Bilal Mukhtar Events that needs no introduction in the business.
Rising to the challenge; Bilal Mukhtar who was very much at the helm of affairs felt strongly about this high-profile collaboration with Diet Pepsi. ‘I am delighted to be a part of this venture and proud to bring you an even better arrangement this time,’ he said. A full turn of the crowed was witnessed which was heartening since our film industry is in shambles and the only hope today are such ventures that should be commended. The film boasts an elaborate line-up of stars including Kristen Stewart, Robert Pattinson and Taylor Lautner. This film is the second of Breaking Dawn and forms the fifth and final in the series of Twilight Saga and is directed by Bill Condon.
The crème de la crème of Lahore’s social circuit came in full throttle to relish the screen play and dramatic action sequences along with the most talked about element which is the pairing of its lead role. ‘The ambience created by the organizers had a spell-binding affect on me along with the story line which salutes the spirit of perseverance in the face of adversity,’ said a very touched Amna Kardar. Also, knocked over was Shahzad Raza who specially mentioned the glorious setting of the premier. ‘Ultimately everyone’s a winner by putting up such a glamorous affair where every nitty gritty was well taken care of,’ he said on a parting note. The premier was an event to remember for all those who were worthy enough to be a part of it.
The crÃ¨me de la crÃ¨me of Lahoreâ€™s social circuit came in full throttle to relish the screen play and dramatic action sequences of Twilight-Breaking Dawn 2.