Kiran Aman opened her first ever boutique for eponymous brand, Kiran Fine Jewellery in Clifton, Karachi. The opening marked the introduction of Kiran Fine Jewellery’s first exclusive brand ambassador, fashion designer Sonya Batla; an icon whose talent and grace complements the Kiran Fine Jewellery aesthetic.
As brand ambassador, Sonya Battla will also be working with the prestigious jewellery label to fuse their respective creative energies to present a unique twist on fashion and glamour manifested in collaborative designs and lines. Indeed this collaboration heralds a first between the fashion and jewellery industries in Pakistan.
The opening featured an innovative photographic installation of pieces from Kiran Fine Jewellery by photographerIzdeyar Setna and included an introduction to the store and her brand by Kiran Aman, a few words on the openeing by event manager Frieha Altaf concluding with a short speech by Sonya Battla on her role as the brand’s ambassador. The evening was well received and was attended by industry, society and media alike including: designersBunto Kazmi, Nida Azwer, Maheen Karim and Huma Adnan. Stylist Rukaiya, photographerAmean J, CEO L’Oréal Pakistan Musharaf Hai, Models Vaneeza Ahmed and Ayaan, Brands and External Communcations Manager Unilever Pakistan Fareshteh Aslam, CEO Dawood Capital Management Tara Uzra Dawood, Faraz Maqsood Hamidi founding partner and creative of director The D’Hamidi Partnership Mujahid Hamid, Ronak Lakhani and Saira Irshad of The Upper Level, Musicians Faisal Kapadia of Strings and Syed Naad-e-Ali Zaidi, Tv personalities Fasial Qureshi and Naveen Naqvi and chef Amina Agha among many others.
On the opening of the store and working with Sonya, Kiran Aman said: “I believe that my jewellery collections are an extension of my emotions; it’s my way of capturing a moment or a phase in my life and creating a powerful attachment to it by translating it into a timeless piece of jewellery. Through the launch of my boutique I look forward to making luxury more personal and meaningful to women. The choice of Sonya as a brand ambassador was very simple as I admire her as a woman and to me her work is intensely personal and focused on the individual woman, yet her sense of aesthetics is never imposing. I look forward to this journey where I believe the best is yet to come.”
On her new role as brand ambassador for Kiran Fine Jewellery, Sonya Battla has said,“Its Kiran ability to create harmony and synergy that I admire most. She has the courage to take the unconventional path and make it her own which is a quality I respect in her. I look forward to being the brand ambassador for Kiran Fine Jewellery".
Kiran’s emphasis for her brand is on that which is dynamic and each collection echoes a metamorphosis or growth. Manifestations of this are found in the 2007 ‘Revived’collection by Kiran Fine Jewellery, whose conceptual philosophy explored the four states of a woman’s emotional journey; a philosophy that was published in a book entitled ‘Revived – The Journey Within’ applying this emotional state philosophy to 14 of Pakistan’s most influential fashion and design forces. In 2008, Kiran Fine Jewellery revealed the ‘Markings’collection, a one off symbolic piece which signified the marks one leaves along the path of life. Kiran’s latest collection designed in 2010, ‘Time Scripts Man. Man Scripts Time’, blends the old with the new to present designs that provoke nostalgia while treading a modern edge.
Kiran Aman opened her first ever boutique for eponymous brand, Kiran Fine Jewellery in Clifton, Karachi. The opening marked the introduction of Kiran Fine Jewellery’s first exclusive brand ambassador, fashion designer Sonya Battla.
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Sonya Battla and Kiran Aman at a Photo Installation by Izdeya Setna