A Premium American Ice Cream Chain Cold Stone Creamery launched its first Flagship store in Pakistan on 14th November, 2014 on the first floor of the Gulberg Galleria Mall, Lahore. This chain is Super headed by Adnan Asad of Venus Pakistan (Pvt.) Limited. Adnan has successfully accomplished his goal to open this American chain to the food lover of Lahore. The outlet will be open to the general public from 16thNovember, 2014. The 2nd chain is expected to be launched in Karachi by the end of December.
The Cold Stone Creamery aims to make an ice-cream eating experience memorable for the Pakistani consumer. Along with their best -in-class ice cream products, premium services and added customer value are the main fundamentals behind the fame of this renowned brand. It will be a place where the consumer can create and participate for their own personal ice cream experience. The exciting thing is that the chosen ice-cream will be prepared in front of them. The Cold Stone Creamery Ice cream is prepared on daily basis and is available in 21 flavors.
The CEO and President of Venus Group Adnan Asad has said; “We are excited about our new collaboration and to have the opportunity to introduce The Ultimate Ice Cream Experience® to the ice cream lovers of Pakistan. Cold Stone Creamery offers the freshest, highest quality ice cream products and allows its customers to combine ice cream with a variety of the finest ingredients and mix-ins, such as candy, chocolate, cakes, fruits or nuts. When you walk into a Cold Stone Creamery Café, you will be greeted by a cheerful staff that is waiting to serve you and give you the special Cold Stone Creamery® experience.”
Speaking about the launch of Cold Stone Creamery in Pakistan, Eddy Jimenez, senior vice president of international operations and development at Kahala Brands, the parent company of Cold Stone Creamery said, “Venus Pakistan(Pvt.) Limited is a highly respected organization that owns many different types of businesses throughout Pakistan. Their experience in high-end food brands is vast and Cold Stone Creamery® is a perfect brand for them to add to their portfolio. The stores in Pakistan will be called Café’s and will offer a setting where people can come in and enjoy ice cream and the company of neighbors.”0
“We are very excited to introduce Cold Stone Creamy to Pakistan! With almost 2000 outlets worldwide, Cold Stone Creamery® has become the go-to Ice-cream Chain for Ice Cream, Ice Cream Cakes, Shakes, and Smoothies. Cold Stone Creamery is a promising new addition for Pakistan and we look forward to sharing the Ultimate Ice Cream Experience with the foodies of Lahore!”said Ruqhia Nazeer, Chief Operating Officer for Cold Stone Creamery Café."
Guests at the event included PFDC CEO Saad Ali, designers Maheen Kardar Ali, Munib Nawaz and Sara Shahid, socialites and media personalities Yousaf Salahuddin, Amber Liaqat, Amna Kardar, Maria Memon, Anusheh Asad and model Waleed Khalid.
The new outlet was inaugurated with a ribbon cutting ceremony conducted by Chief Guest Syed Babar Ali, which was followed by a complimentary taste trial for all guests in attendance.
A Premium American Ice Cream Chain Cold Stone Creamery launched its first Flagship inaugural store in Pakistan.
