After the success of their consecutive Eid exhibitions held in July and August, the Ayesha-Somaya design duo of Ayesha Sohail and Somaya Adnan are organizing an exclusive “One Day Only Autumn Sale!” for their patrons on Saturday, 14th September, 2013.
The one day sale is applicable to select outfits from Ayesha-Somaya’s Luxury Pret and Semi-Formals designs, available at 50% off their original retail prices.
The Ayesha-Somaya Sale will be held between 12:00pm and 8:00pm on 14th of September at the Ayesha-Somaya Design Studio and Flagship Store located on Commercial Street, Phase 4 of DHA in Karachi. Prices range from Rs. 4,000 to Rs. 20,000 for all items on sale from Ayesha-Somaya’s Luxury Pret and Semi-Formal collections.
Indeed, in only four short years, the Ayesha-Somaya brand has come to be known for their feminine and elegant designer wear, encapsulated within their collections range, including Pret Wear, Haute Couture and Cocktail to Smart Casual Wear (BASICS) along with their annual collection of designer lawn.
The Ayesha-Somaya Design Studio and Flagship Store is based at 13-C, 1st Sunset Commercial Street, Phase 4, DHA, Karachi and is available nationwide at Brands Just Pret stores in Karachi & Dubai, Fashion Pakistan Lounge in Lahore, Concepteurs Lounge in Peshawar, House of Pashu in Multan and Labels in Faisalabad.
Ayesha-Somaya is a luxury women’s wear designer label best known for their Haute Couture, Prêt-à-Porter, cocktail and smart casual wear. The brand was established in 2008 by the entrepreneurial duo of Ayesha Sohail and Somaya Adnan, who teamed up to fuse their individual creative styles and respective backgrounds in textile to introduce a combination of detail, luxury and tailoring within their eponymous label.
Indeed, Ayesha-Somaya’s work is constantly evolving within an ethos which is focused on feminity and elegance, interpreted both within the Eastern and Western aesthetic. The brand is currently retailed out of a flagship studio in Karachi and is available nationwide at leading multi-brand stores and worldwide via online store at www.ayesha-somaya.com.
Ayesha-Somaya’s design philosophy is based on versatility and glamour with a clear focus on creating outfits to make each woman feel beautiful in whatever she wears. Only four years old, the brand encapsulates diversity within their collections range, which includes Pret Wear, Haute Couture and Cocktail to Smart Casual Wear (BASICS) along with an annual collection of Designer Lawn.
The team works in tandem to complement each other’s strengths, where Ayesha focuses on ready to wear collections and Somaya on couture and operations, thus also bringing in her experience from her role as a Managing Director at Brands Just Pret, a leading multi-brand store with outlets across Karachi and Dubai.
The Ayesha-Somaya Design Studio and Flagship Store is based at 13-C, 1st Sunset Commercial Street, Phase 4, DHA, Karachi. The brand is also stocked at Brands Just Pret stores in Karachi & Dubai, Fashion Pakistan Lounge in Lahore, Concepteurs Lounge in Peshawar, House of Pashu in Multan and Labels in Faisalabad. Details of international representatives in Chicago and Houston are available on request.