Najia Anis in 2008 decided to transform her passion for diamond jewellery to take it to a more professional setting and created ‘NAAJ‘. Within a year, Najia started designing her own diamond jewellery and quickly made inroads among the Pakistani women to be recognized as a designer selling classy and sophisticated jewellery at affordable prices. The centerpiece of NAAJ jewellery are diamonds and Najia works with a variety of metals like Gold, White Gold and Platinum as well as different precious and semi- precious stones with her favourite Rubies and Emeralds featuring prominently in her collection.
Najia Anis has launched her new collection which she will showcase at the Pakistan fashion week. This is her fall/winter collection. The collection is called ‘Eternal Splendor’. The collection boasts a whole list of coveted yet regal pieces, each uniquely different from the other. Quality workmanship and classic designs of rich heritage warrants Naaj an unmistakable choice for your very own piece of luxury that would allow you to emanate effortless sophistication with pizzazz.
About the overall feeling of her jewelry Najia Anis said, “The idea that every woman can feel amazing and this motto is evident in the classic glamor of her collection. Classic but in vogue, Naaj’s ensemble will take you from the most uptown eateries to the grandest weddings.”
The collection personifies perfection with delicate designs and intricate details looked after very well. The collection has made use of variety of metals like Gold, White Gold and Platinum as well as different precious and semi- precious stones with her favorite Rubies and Emeralds featuring prominently in the collection
The jewellery has a completely new look and from the previous collection and provides a completely different feeling to customer. According Najia Anis the Pakistan fashion week is not like any other show it is the gateway to success.